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The Unique Beauty of Yellow Diamond Jewelry
What Makes Yellow Diamonds Special
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Dispatches from the floor at 47th, the vault in Miami, and the workshop in Aspen.
— THE FEATURE
The Unique Beauty of Yellow Diamond Jewelry
You have heard the classic adages about diamonds, and believe us, there are many. Diamonds are a girl’s best friend, said Marilyn Monroe. Or per the ever-present De Beers advertising slogan, Diamonds are forever. In Elizabeth Taylor’s words, Big girls...
Watches that World Leaders Love: The Rolex Presidential and More
When it comes to luxury watches, it is not difficult to find options that convey a sense of prestige, power, and renown. In fact, many timepieces created by the “big four” watch brands carry those attributes in spades. They are...
Equestrian-Inspired Watches for the Melbourne Cup and Beyond
Since 1861, the nation of Australia has come to a halt every year on the first Tuesday in November. The reason? The Melbourne Cup, an annual Group 1 Thoroughbred race held at the Flemington Racecourse. Its cultural impact is so...
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Spotlight on the Rolex Daytona Barbie: Uncover Extremely Limited Watches at Avi & Co.
Every so often, we come across a truly unique and incredible watch. We like to think that every watch in our elite inventory is special for the right buyer. But at the end of the day, a few of our...
Luxury Watches Made for a Night Out on the Town
Luxury timepieces give any look a touch of something special. But sometimes, you are searching for a step above the everyday, a truly elite watch to elevate your ensemble entirely to the next level. In those situations, you need more...
Modern Sports Watches That Push the Boundaries of Haute Horlogerie
At one point in time, there was a clear distinction between the categories of sports watches and luxury watches. These classifications were, in some ways, diametrically opposed: For a timepiece to be truly luxurious, it could not be sporty, and...
Hone Your Personal Style With Elite Luxury Watches This Fall
Honing your personal style is all about finding the clothes and accessories that speak to you, not necessarily changing with the season. But at the same time, you can lean into current trends without sacrificing the personality at the center...
Our Favorite Skeleton Dials for Subtle Halloween Elegance
Dressing up for Halloween might feel like a youthful endeavor, but embracing the spirit of the season is not restricted to a certain age group. Each year on October 31, porch lights across the nation light up in anticipation for...
WatchTime NY: Highlights and Takeaways for Collectors
From October 16 to 18, Gotham Hall in Manhattan became the center of the horological world. How? WatchTime New York, of course. This annual occurrence has become a staple of the fall calendar for United States-based collectors and haute horlogerie...
5 Watches to Wear to Formula 1 in Austin, Texas
The Formula 1 United States Grand Prix 2026 takes place in Austin, Texas, this year on the Circuit of The Americas (COTA) racetrack. The racing will be held over four days, with qualifying and practice rounds beginning on October 22...
6 Reasons to Love the Patek Philippe Nautilus
When you imagine the paramount luxury watches of today, the Patek Philippe Nautilus might just be one of the first timepieces that comes to mind. These elegant, opulent sports watches originally hail from the 1970s, but they are just as...
Dramatic Jewelry Looks Made to Turn Heads
Sometimes, jewelry is about subtlety: soft, romantic touches that almost go unnoticed. But more and more, modern jewelry styles are trending in a different direction, emphasizing personality, maximalism, and drama. The sophisticated modern woman tends to prioritize pieces that let...
The Noir Edition: Your Favorite Luxury Watches, Now in Black
There is one cardinal rule in fashion, and it is this: Black will never go out of style. Whether via shoes, clothing, purses, or watches, integrating the color black into your wardrobe is a timeless investment that never ceases to...
Autumn in Aspen: What to Do and What to Wear in Colorado's Mountain Paradise
Autumn in Aspen comes with a certain quiet, mystical appeal. Though it is technically the “off season” in this paradisiacal ski town, there is still plenty to do, see, eat, and drink. Unlike some other Colorado ski areas, Aspen never...
Jewelry Styling Ideas for an On-Trend Autumn
Autumn comes with its own unique set of trends, ranging from haute couture to everyday apparel. These fashion movements influence the fine jewelry space as well, leading to shifting styles for diamond bracelets, necklaces, earrings, and more. As the leaves...
The Avi & Co. Watch Box: 5 Luxury Timepieces That Collectors Love
The old adage you never get a second chance to make a first impression is one we have likely all heard over the years. But there is something profound in its simplicity. In short, first impressions are everything. We only...
Our Favorite Richard Mille Watches for Autumn
In the world of luxury watch collecting, Richard Mille is a relative newcomer. Established in 2001, the brand has been a part of the horological scene for just over twenty-five years. Even in this short period of time, however, Richard...
Heritage Timepieces: Watches With Rich Histories
There are countless different reasons that draw people into the magnificent world of watch collecting. For some, the allure of luxury and opulence makes all of the difference. For others, it is the pull of status and the upper-class life...
Combinations to Die For: Luxury Watches Meet Diamond Jewelry
A luxury watch on its own makes a striking statement. But why stop there? Combining your high-end timepieces with gorgeous diamond jewelry only elevates an already refined aesthetic, layering even more glamour atop your ensemble. At Avi & Co., our...
Your Guide to Patek Philippe Watches That Signify Presence and Prowess
Luxury watch collecting comes in all different flavors. Some collectors prioritize upscale sporty designs from names like Audemars Piguet or Rolex. Others gravitate toward avant-garde aesthetics from trendsetters like Richard Mille or Hublot. But for the collectors who appreciate a...
The Modern Heirloom: Rolex Watches You Can Pass Down for Generations
Investing in a luxury watch goes well beyond the here and now. When you take home an iconic green Rolex box, you are purchasing an heirloom that your descendants will treasure for generations to come. Of course, you will also...
Star-Studded Glamour: Luxury Watches Spotted at the 2026 Emmy Awards
The 2026 Emmy Awards unfolded with much fanfare as gold statuettes were passed out to the best of the best in various television categories. Often dubbed the “Oscars of TV,” the Emmys celebrates artistic and technical achievements in television. This...
Why the Audemars Piguet Royal Oak Is a Collector's Holy Grail
When it comes to luxury watch collecting, there are virtually endless different options to consider. From storied relics that emphasize traditional craftsmanship and timeless designs to avant-garde creations that show off modern aesthetics and limitless complications, the world of luxury...
Diamonds by Avi & Co. Jewelry Inspired by Runway Trends
As New York Fashion Week premiers this season’s key fashion trends on runways throughout Manhattan, we turn our attention to more than just the clothes. Accessories are a key part of fashion week takeaways, and they can be the difference...
Luxury Watches Inspired by Fashion Week Looks
As it does every autumn, New York City turns its attention to fashion. This year is no exception, with New York Fashion Week kicking off with Henry Zankov’s debut for Diane von Furstenberg on September 10. The festivities close on...
Spotted: Watches Worn by NFL Athletes
The NFL preseason has been underway for a few weeks, but the official season opener will play out on Wednesday, September 9 with the Seattle Seahawks hosting the New England Patriots. This matchup is a repeat of the 2026 Super...
Fall and Forever: 5 Watch Styles Worthy of Every Season
As the first tendrils of autumn begin to unfurl, we welcome cooler days and longer nights, crisp mornings and changing foliage. Labor Day weekend marks the unofficial end of summer, and as we transition back into the routines and structure...
A Review of Our Favorite Patek Philippe Watch Complications
From its inception in 1839, the Swiss watchmaker Patek Philippe has built an impressive reputation for luxury and haute horlogerie. Timepieces from this legendary brand have been worn by royalty, A-list celebrities, and renowned athletes around the world, making it...
The Beauty of the Patek Philippe Grand Complications Line
Swiss watch brand Patek Philippe is renowned across the globe for centuries of innovation, prestigious craftsmanship, and luxurious timekeeping. Founded in 1839 in Geneva, the company has a storied legacy of watchmaking. The Patek Philippe name in and of itself...
Tennis-Inspired Jewelry to Wear to the US Open
Our favorite time of the year in New York City is right around the corner. While some people might gravitate toward the buzzy excitement of the New York City Marathon in November or the snowflake-studded beauty of Manhattan at Christmastime,...
Our Suite of Services: Consign, Trade, Sell, and Buy Luxury Watches
For some luxury watch lovers, buying your first high-end timepiece is only the first in a series of transactions to build your dream watch collection. Furthermore, while the watch you start with may become a cherished favorite, it may also...
How to Style Your Iced Mini Watch: Stacked, Solo, and More
The miniature watch trend is dominating fashion publications and red carpets around the world, as celebrities of all genders embrace smaller silhouettes and subtle details. But just because a watch is small does not mean it has to be forgettable....
Meet Our Latest Addition: The Launch of the Iced Collection Mini
We are thrilled to announce that the Avi & Co. family of watches is growing: Please join us in welcoming our newest timepieces, the Iced Mini Collection. With a case size of just 26 mm, these stunning watches are petite...
Live From Aspen Watch Week 2026: Event Recap
Watch Week Aspen just wrapped up its annual celebrations, and we are thrilled to report that it was perhaps the best Watch Week yet. Attendance was high and spirits were higher as watch enthusiasts flocked to Colorado’s hottest ski destination...
Uncover Rare and Hard-to-Find Richard Mille Watches at Avi & Co.
A truly unique watch does not come along every day. As every horological enthusiast and veteran watch collector knows, rare timepieces are those elusive boons that we are constantly chasing down. When we do get our hands on a hard-to-find...
Meet the Pink Tourbillon: A Spotlight on the Richard Mille 38-02 Bubba Watson
Every so often, a truly incredible timepiece comes through our doors here at Avi & Co. We recently acquired one of Richard Mille’s undisputed most desirable creations: the RM 38-02 Tourbillon Bubba Watson, an incredibly limited and visually distinctive collector’s...
Jewelry Inspired by Aspen: Sophisticated Western Elegance
Welcome to Aspen, Colorado, where the Rocky Mountains rise high along the horizon and the elegance of the Old West runs deep. This mountain town stands apart from the rest, a beacon of luxury and opulence amidst the landscape of...
5 Watches Perfect for a Summer in Aspen
Many of us think of Colorado’s premier luxury ski oasis as a wintertime destination. However, Aspen is full of upscale events and exciting adventures in the summer months as well. When you travel to Aspen during the summer, you do...
Must-Have Rolex Watches for Serious Collectors
Rolex watches are some of the most collectible timepieces available on the market today. With a diverse catalog of timepieces ranging from sporty to chic, the brand known as The Crown has cemented its place as one of the most...
The Culture of Rolex at the US Open
This year’s US Open tournament is right around the corner, and one of its premier sponsors sets the tone for the whole event. This Grand Slam tennis tournament attracts elite competitors and A-list attendees from across the globe to witness...
Find the Luxury RM That Matches Your Sports Car
Richard Mille watches and high-end sports cars have more than a few things in common. Both are made with performance in mind, yet do not skimp on expansive luxury. Both are crafted with the finest materials on the market today,...
All About Watch Week Aspen: What to Expect
Every August, the world’s top watch collectors convene in Aspen, Colorado for a week like no other. Watch Week Aspen is right around the corner, and we are excited to spotlight some of the hottest events happening in this Western...
The 4 Watches You Need on Every Summer Trip
Summer is in full swing, with sunny days and warm weather that has our spirits running high. As temperatures continue to rise across the United States and Europe, many of us are flocking to beaches and other getaways for a...
Splashy Summer Colors: Bright Luxury Watches by Avi & Co.
We have been living in the age of quiet luxury for too long. For years, understated elegance has dominated the runways. But now, trends are beginning to change. It is not too late to introduce color and vitality back into...
Fall in Love With Fancy Shapes: Diamonds as Unique as You
Perhaps the best-known saying about diamonds is often attributed to Marilyn Monroe: “Diamonds are a girl’s best friend.” From the mouth of an icon of beauty and grace herself, this quote sets the tone for our exploration of diamond jewelry....
Tips for Building an Elite Luxury Rolex Collection
Among watch collectors, Rolex timepieces are some of the most desirable accessories on the market today. From professional lines like the Submariner or GMT-Master II to more formal creations like the Day-Date or Datejust, the brand dubbed “The Crown” has...
European Summer: Patek Philippe Watches Inspired by Our Travels
Where are you jetting off to this summer? For many of us, a vacation to Europe is the perfect opportunity to soak up some sun and explore destinations from cosmopolitan cities to relaxing, sandy beaches. Summer 2026 is all about...
Soccer-Inspired Watches for FIFA Fans
Spain and Argentina will face off at the FIFA World Cup final on Sunday, July 19. Crushing losses for England and France paved the way for this iconic matchup. Argentina enters the match as the defending champion, after taking home...
