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STORE HOURS

Sunday – Friday · 11:00 AM – 7:00 PM
Saturday · Closed

ADDRESS

53 NE 40th Street
Miami, FL 33137-3509

PHONE

Avi & Co. Miami: A luxury watch destination 

ROLEX  ·  AUDEMARS PIGUET  ·  PATEK PHILIPPE  ·  RICHARD MILLE  ·  AVI & CO.

Situated in Miami's ultra-fashionable Design District, Avi & Co. Miami has quickly become a go-to destination for celebrities, collectors, and connoisseurs of fine horology. Since opening its doors in early 2023, the store has attracted icons like J Balvin and Jamie Foxx, and earned a reputation for excellence in both inventory and service.

The boutique's light, bright interior, with gleaming marble countertops and tasteful décor, reflects the vibrant, luxurious spirit of South Florida. Step through the glass doors and you will be immediately immersed in the wonders of Audemars Piguet, Patek Philippe, Richard Mille, F.P. Journe, Rolex, and many other top brands as well as our fine diamond jewelry line, Diamonds by Avi & Co.

The #1 source for luxury watches in Miami 

Miami has rapidly evolved into one of the most important cities in the global luxury watch market. With its high-fashion aesthetic, international clientele, and vibrant economy, the city draws collectors, investors, and enthusiasts alike who are in search of world-class timepieces.

Whether you are looking to buy a Rolex Submariner, secure an Audemars Piguet Royal Oak Offshore, or sell your Richard Mille watch, one destination stands above the rest: Avi & Co. Miami.

REQUEST APPOINTMENT
Founded
2023
Neighborhood
DESIGN DISTRICT
Zip
33137
Watches Available
100+
Walk-ins
WELCOME

More than a retail destination.

Our Avi & Co. Miami showroom is designed for both seasoned collectors and first-time buyers. Modern elegance meets the timeless allure of haute horology: Serene yet opulent, the ambiance complements the craftsmanship and beauty of each watch on display.

a room with glass cases and a television

The Boutique

Avi & Co. Miami is designed to feel as comfortable as it is exceptional. Step inside, take your time, and explore Avi & Co. with a specialist by your side, or simply browse at your own pace.

a display case with jewelry on display

The Collection

Discover an evolving selection of rare watches and fine jewelry, available to see and experience in person. Try on different references, compare pieces, and find the one that feels right.

a room with green furniture and a glass case

 Personalized Service

Come in knowing exactly what you want, or let us help you discover it. From pieces available in the boutique to watches sourced through our worldwide network, your specialist is here to make the process personal from start to finish.

07 · WHY MIAMI

Miami, Florida: The luxury watch capital of the United States 

From the buzzing nightlife of South Beach to the luxury enclaves of Coral Gables and Coconut Grove, Miami is synonymous with high-end fashion and horology. Rolex, Audemars Piguet, Richard Mille, and Patek Philippe are more than just buzzwords. They are the heartbeat of the city's luxury scene.

Walking down Ocean Drive, Calle Ocho, or Brickell Avenue, it is not uncommon to spot a Rolex Daytona, Patek Philippe Nautilus, or Richard Mille RM 11-03 sparkling on someone's wrist. Wearing a watch in Miami is not just about telling time; it is about making a statement.

Load video: Video Miami LocationLoad video: Video Miami Location mobile

Avi & Co.'s Miami Luxury Watch Boutique

WATCH ON YOUTUBE · 3:15

08 · TAKE THE TOUR

Step inside
from anywhere.

Take a short walk through the Design District boutique, soaking in marble floors, glass cases, brass accents, and green velvet. Filmed for the Avi & Co. YouTube channel.

WATCH THE MIAMI STORE TOUR

Forty-five luxury maisons

RICHARD MILLE · PATEK PHILIPPE · AUDEMARS PIGUET ·ROLEX

AVI & CO. · F.P. JOURNE · Cartier · OMEGA

Hublot · Breitling · PANERAI · IWC SCHAFFHAUSEN

Franck Muller · Girard Perregaux · JAEGER-LECOULTRE · TUDOR · Ulysse Nardin · Vacheron Constantin · CVSTOS · CHANEL

PLUS DIAMOND JEWELRY · CURATED ALONGSIDE EVERY WATCH TRAY

SHOP BY BRAND

10 · REQUEST AN APPOINTMENT

Reserve your showroom visit.

Tell us what you are looking for: a specific reference, a price range, a unique complication. A MIAMI specialist will respond within four business hours to confirm a window for your visit, with the right trays ready when you arrive.

10 · VISIT THE BOUTIQUE

53 NE 40th Street
Miami Design District

ADDRESS
53 NE 40th Street
Miami, FL 33137-3509
TELEPHONE
(305) 455-1808
HOURS
SUNDAY – FRIDAY 11:00 AM — 7:00 PM
SATURDAY Closed
AFTER-HOURS By appointment

13 · REQUEST AN APPOINTMENT

Three showrooms. One legacy. 

Every Miami client is welcome at our New York and Aspen rooms, and every reference in our system is one short flight away.

NEW YORK

NEW YORK

VISIT

15 West 47th Street, 2nd Floor
New York, NY 10036

By appointment · (212) 257-8874

ASPEN

ASPEN

VISIT

602 E. Cooper Avenue, #104
Aspen, CO 81611

By appointment · +1 (970) 344-1808