ROLEX · AUDEMARS PIGUET · PATEK PHILIPPE · RICHARD MILLE · AVI & CO.

AVI & CO. BOUTIQUE · EST. 2023
Welcome to Miami.
A luxury watch destination in Miami's Design District.
Since opening in early 2023, our Design District boutique has quickly become a go-to destination for celebrities, collectors, and connoisseurs. Here, find Rolex, Audemars Piguet, Patek Philippe, Richard Mille, and more all under one roof.
02 · THE DESIGN DISTRICT BOUTIQUE
Avi & Co. Miami: A luxury watch destination
Situated in Miami's ultra-fashionable Design District, Avi & Co. Miami has quickly become a go-to destination for celebrities, collectors, and connoisseurs of fine horology. Since opening its doors in early 2023, the store has attracted icons like J Balvin and Jamie Foxx, and earned a reputation for excellence in both inventory and service.
The boutique's light, bright interior, with gleaming marble countertops and tasteful décor, reflects the vibrant, luxurious spirit of South Florida. Step through the glass doors and you will be immediately immersed in the wonders of Audemars Piguet, Patek Philippe, Richard Mille, F.P. Journe, Rolex, and many other top brands as well as our fine diamond jewelry line, Diamonds by Avi & Co.
The #1 source for luxury watches in Miami
Miami has rapidly evolved into one of the most important cities in the global luxury watch market. With its high-fashion aesthetic, international clientele, and vibrant economy, the city draws collectors, investors, and enthusiasts alike who are in search of world-class timepieces.
Whether you are looking to buy a Rolex Submariner, secure an Audemars Piguet Royal Oak Offshore, or sell your Richard Mille watch, one destination stands above the rest: Avi & Co. Miami.
03 · A SHOWROOM EXPERIENCE LIKE NO OTHER
More than a retail destination.
Our Avi & Co. Miami showroom is designed for both seasoned collectors and first-time buyers. Modern elegance meets the timeless allure of haute horology: Serene yet opulent, the ambiance complements the craftsmanship and beauty of each watch on display.

04 · THE ATMOSPHERE
The Boutique
Avi & Co. Miami is designed to feel as comfortable as it is exceptional. Step inside, take your time, and explore Avi & Co. with a specialist by your side, or simply browse at your own pace.

05 · THE OPULENCE
The Collection
Discover an evolving selection of rare watches and fine jewelry, available to see and experience in person. Try on different references, compare pieces, and find the one that feels right.

06 · THE EXPERIENCE
Personalized Service
Come in knowing exactly what you want, or let us help you discover it. From pieces available in the boutique to watches sourced through our worldwide network, your specialist is here to make the process personal from start to finish.
07 · WHY MIAMI
Miami, Florida: The luxury watch capital of the United States
From the buzzing nightlife of South Beach to the luxury enclaves of Coral Gables and Coconut Grove, Miami is synonymous with high-end fashion and horology. Rolex, Audemars Piguet, Richard Mille, and Patek Philippe are more than just buzzwords. They are the heartbeat of the city's luxury scene.
Walking down Ocean Drive, Calle Ocho, or Brickell Avenue, it is not uncommon to spot a Rolex Daytona, Patek Philippe Nautilus, or Richard Mille RM 11-03 sparkling on someone's wrist. Wearing a watch in Miami is not just about telling time; it is about making a statement.
08 · TAKE THE TOUR
Step inside
from anywhere.
from anywhere.
Take a short walk through the Design District boutique, soaking in marble floors, glass cases, brass accents, and green velvet. Filmed for the Avi & Co. YouTube channel.
09 · AVAILABLE IN MIAMI
Forty-five luxury maisons
RICHARD MILLE · PATEK PHILIPPE · AUDEMARS PIGUET ·ROLEX
AVI & CO. · F.P. JOURNE · Cartier · OMEGA
Hublot · Breitling · PANERAI · IWC SCHAFFHAUSEN
Franck Muller · Girard Perregaux · JAEGER-LECOULTRE · TUDOR · Ulysse Nardin · Vacheron Constantin · CVSTOS · CHANEL
PLUS DIAMOND JEWELRY · CURATED ALONGSIDE EVERY WATCH TRAY
10 · REQUEST AN APPOINTMENT
Reserve your showroom visit.
Tell us what you are looking for: a specific reference, a price range, a unique complication. A MIAMI specialist will respond within four business hours to confirm a window for your visit, with the right trays ready when you arrive.
10 · VISIT THE BOUTIQUE
53 NE 40th Street
Miami Design District
Miami, FL 33137-3509
13 · REQUEST AN APPOINTMENT
Three showrooms. One legacy.
Every Miami client is welcome at our New York and Aspen rooms, and every reference in our system is one short flight away.


