AVI & CO. BOUTIQUE · OPENED 2024
Avi & Co. Aspen.
A luxury watch destination nestled amidst the Rocky Mountains.
Aspen is unlike any other place on earth. Our third boutique, which opened in 2024, sits on East Cooper Avenue in the heart of downtown, with the same year-round culture, arts, and ski-season energy that define the town. Experience Audemars Piguet, Patek Philippe, Rolex, Richard Mille, and more, all at high altitude.
01WHERE LUXURY MEETS ALTITUDE
Avi & Co. Aspen:
a luxury watch destination
Nestled amidst the majestic Rocky Mountains, Aspen is unlike any other place on earth. A ski town that is home to year-round culture, arts, and fashion events, Aspen provides the perfect combination of spectacular natural vistas and upscale living that simply cannot be matched. The latest addition to Aspen’s coveted fashion scene? Our Avi & Co. location, which opened its doors in 2024.
At Avi & Co. Aspen, you will find a showroom like no other, featuring Audemars Piguet, Patek Philippe, Rolex, Richard Mille, F.P. Journe, and many others. In each of our three boutiques, we have gone above and beyond to create inviting and warm spaces that celebrate the unique aesthetic and culture of each location.
The #1 source for luxury
watches in Aspen
In our Aspen showroom, we have harnessed the combination of outdoorsmanship and understated grandeur that are the hallmarks of life in this Colorado paradise. Whether you are an Aspen resident or a visitor coming in for ski season, spring hiking, or summer events like Watch Week Aspen or the Aspen Food & Wine Classic, make sure to include a visit to the Avi & Co. Aspen showroom on your agenda.
When you step through our doors, you will be welcomed into an oasis of luxury and splendor. Take a moment to soak in the beauty of this opulent space, where you will be treated to the best service in town and granted access to limited edition and collectible watches you cannot find anywhere else.
BENEATH THE LIFT
EST. 2024
Our third boutique sits on East Cooper Avenue, twenty-eight steps from the Gondola. We are open year-round by appointment, with walk-in hours during Aspen’s peak seasons.
02 · A SHOWROOM EXPERIENCE LIKE NO OTHER
Family-owned. At altitude.
We are a family-owned business that has spent decades building lasting relationships in the watches and jewelry industry. These relationships pay dividends in providing clients like you with the watches you have been dreaming of.
03 · THE SHOWROOM
Welcome to the lodge.
Our Aspen boutique was designed to feel intimate, relaxed, and personal. Come visit, settle in, and explore exceptional watches and fine jewelry at your own pace, with our team here whenever you need us.
04 · THE OPULENCE
The collection, up close.
Discover rare watches and fine jewelry available to experience in person. Try on different references, compare pieces side by side, and spend time with the details that can never be fully appreciated through a screen.
05 · THE EXPERIENCE
Stay for the relationships.
Aspen was never meant to be just another place to buy a watch. It is a place to get to know us, and for us to get to know you. Whether you are buying today or simply stopping in, the relationship comes first.
06 · STEP INSIDE
Walk the lodge from anywhere.
Take a short walk through the Aspen boutique, where wood, stone, and firelight reign. Filmed for the Avi & Co. YouTube channel.
07 · HAND-PICKED FOR YOU
The luxury brands you love. At altitude.
Our Aspen boutique presents a carefully curated selection of exceptional timepieces, chosen with the local collector in mind. For anything beyond what is available in-store, our New York and Miami inventory can be accessed and delivered to Aspen within 36 hours.
08 · REQUEST AN APPOINTMENT
Reserve your showroom visit.
Reach out to our team at the Aspen showroom to make an appointment today. We look forward to welcoming you with a cup of espresso or a flute of champagne to start your visit on the right foot. Tell us what you are after, and we will have it ready.
09 · VISIT THE BOUTIQUE
602 E. Cooper Avenue, #104
#104, Downtown Aspen
Aspen, CO 81611
11 · OUR OTHER BOUTIQUES
Three showrooms. One legacy.
Every Aspen client is also welcome at our New York and Miami showrooms, and every reference in our shared inventory is one short flight away.
