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The Unique Beauty of Yellow Diamond Jewelry
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Dispatches from the floor at 47th, the vault in Miami, and the workshop in Aspen.
— THE FEATURE
The Unique Beauty of Yellow Diamond Jewelry
You have heard the classic adages about diamonds, and believe us, there are many. Diamonds are a girl’s best friend, said Marilyn Monroe. Or per the ever-present De Beers advertising slogan, Diamonds are forever. In Elizabeth Taylor’s words, Big girls...
Dramatic Jewelry Looks Made to Turn Heads
Sometimes, jewelry is about subtlety: soft, romantic touches that almost go unnoticed. But more and more, modern jewelry styles are trending in a different direction, emphasizing personality, maximalism, and drama. The sophisticated modern woman tends to prioritize pieces that let...
Jewelry Styling Ideas for an On-Trend Autumn
Autumn comes with its own unique set of trends, ranging from haute couture to everyday apparel. These fashion movements influence the fine jewelry space as well, leading to shifting styles for diamond bracelets, necklaces, earrings, and more. As the leaves...
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Combinations to Die For: Luxury Watches Meet Diamond Jewelry
A luxury watch on its own makes a striking statement. But why stop there? Combining your high-end timepieces with gorgeous diamond jewelry only elevates an already refined aesthetic, layering even more glamour atop your ensemble. At Avi & Co., our...
Diamonds by Avi & Co. Jewelry Inspired by Runway Trends
As New York Fashion Week premiers this season’s key fashion trends on runways throughout Manhattan, we turn our attention to more than just the clothes. Accessories are a key part of fashion week takeaways, and they can be the difference...
Tennis-Inspired Jewelry to Wear to the US Open
Our favorite time of the year in New York City is right around the corner. While some people might gravitate toward the buzzy excitement of the New York City Marathon in November or the snowflake-studded beauty of Manhattan at Christmastime,...
Jewelry Inspired by Aspen: Sophisticated Western Elegance
Welcome to Aspen, Colorado, where the Rocky Mountains rise high along the horizon and the elegance of the Old West runs deep. This mountain town stands apart from the rest, a beacon of luxury and opulence amidst the landscape of...
Fall in Love With Fancy Shapes: Diamonds as Unique as You
Perhaps the best-known saying about diamonds is often attributed to Marilyn Monroe: “Diamonds are a girl’s best friend.” From the mouth of an icon of beauty and grace herself, this quote sets the tone for our exploration of diamond jewelry....
Sun-Kissed Summer Styles: Yellow Diamond Jewelry at Avi & Co.
Diamonds are an essential component of any modern woman’s jewelry box. These precious stones occupy the highest echelon of luxury with unparalleled sparkle and hardness that keeps them stunning for generations. Diamond jewelry is not only a gift for yourself...
Bold Diamonds by Avi & Co. Jewelry Made to Turn Heads
For the past few years, dainty chains and understated earrings have been dominating the jewelry world. But in 2026, we are poised for change. Bold, statement styles are taking over once again, and Diamonds by Avi & Co. is ready...
Discover Statement Jewelry for Summer Wedding Season
For those in a certain stage of life, the summer months are often dominated by an influx of weddings. Whether you are attending a small destination wedding in an Italian villa, a 200-person extravaganza in a Manhattan ballroom, or an...
Build Your Wrist Stack With Luxury Watches and Fine Diamond Jewelry
Stacking jewelry on your wrist is a creative way to express your style as you layer your favorite pieces and produce new and unusual combinations. But bracelets are not the only tool you have to work with for exceptional stacks...
Graduation Gift Guide: Discover Diamonds by Avi & Co. Jewelry
Graduation marks a special moment in life, a stepping stone forward into the next chapter. They have succeeded in obtaining a degree, and that piece of paper represents a stunning assortment of accomplishments. From honor roll to dean’s list, Phi...
Spotlight on Avi & Co. Jewelry: Fancy Diamonds
They say that diamonds are a girl’s best friend. But what about the girl who wants something a little bit less conventional? What about the woman who is looking for a statement piece of jewelry that all of her friends...
The Diamonds by Avi & Co. Mother’s Day Gift Guide: Fine Diamond Jewelry for Her
When Mother’s Day rolls around each May, we are granted a special opportunity to show the women in our lives how much we care about them. Luxurious fine diamond jewelry is the perfect way to let her know that you...
Soft Romance: Watches and Jewelry for Bridal Season
The buds of early spring are giving way to vibrant blooms and lush gardens, and the bridal season is here. Peak wedding season in the United States generally runs from May through October; May and June weddings abound for those...
Floral-Inspired Earrings From Diamonds by Avi & Co.
A season of hope and rejuvenation, springtime brings out the poetic sides of society’s best and brightest. In the everlasting words of Lilly Pulitzer, “Despite the forecast, live like it is spring.” Ralph Waldo Emerson says, “The earth laughs in...
Blooming Gardens: Floral Styles for Springtime Flair
Bloom with confidence this spring when you show off floral fashions from Avi & Co. Discover a bouquet of stunning styles in our three bespoke showrooms this year. From luxury watches to fine diamond jewelry, our floral-inspired selections are romantic...
Editor's Pick: Springtime Styles for Luxury Watches and Jewelry
From Aspen to Manhattan, spring is on the horizon. The piles of snow along the New York City sidewalks are melting into shimmering puddles, and crocuses are beginning to push through the ground in Central Park. The world feels poised...
A Deep Dive Into Aryna Sabalenka’s Engagement Style: Oval-Cut Diamond Rings
Belarusian tennis star Aryna Sabalenka recently announced her engagement to longtime boyfriend Georgios Frangulis, and as with many celebrity engagements, all eyes turned toward her stunning diamond ring. Sabalenka, however, is going a step further than most athletes and has...
The Perfect Diamond Shape for Your Birth Month
Diamonds come in a wide variety of shapes and styles, making choosing the perfect diamond for your special someone a monumental task. Which option best matches their unique personality and shows off their sophisticated style? While diamond shapes and cuts...
Channel Miami Open Aesthetics With Tennis Bracelets and Luxe Watches
The Miami Open is happening in a matter of weeks at the Hard Rock Stadium in Miami Gardens, Florida. Whether or not you are attending the event, this important tennis tournament is sure to be a hotbed of style and...
Celebrate Life's Milestones With Diamonds by Avi & Co. Jewelry
Life is a series of milestones, exciting events worth celebrating and honoring with decadent jewelry and gifts. Here at Avi & Co., our decades of experiences in the world of luxury watches and fine diamond jewelry have helped us gain...
Diamonds by Avi & Co. Jewelry Gift Guide
When you are searching for the perfect jewelry for that special someone on your list, choosing the ideal piece can seem like an insurmountable challenge. Luckily, our team at Avi & Co. is here to help. Our line of fine...
Discover the Unique Beauty of Yellow Diamonds
So many people have yet to discover the incredible beauty of yellow diamonds. Are you one of them? If you are not familiar with the sophisticated elegance of a yellow diamond, this article is for you. And if you are...
Break the Mold With Bold and Funky Diamonds by Avi & Co. Jewelry
As the saying goes, diamonds are a girl’s best friend. But investing in exquisite gemstones does not mean that you have to adhere to tradition. Instead, break free from tradition and discover your own signature style with fun and funky...
Spotlight on Diamonds by Avi & Co. Engagement Rings
An engagement ring should catch the light, turn heads, and showcase your signature style. Most of all, it must aptly symbolize a lifelong commitment with the person who is most important to you: your partner, your soulmate, your best friend....
Avi & Co. Jewelry Guide for the Soft Romance Trend
With the holiday season in the rearview mirror and 2026 upon us, it is time to take a look at this year’s trends and styles. It is also worth noting that, whenever we examine current trends, we do so with...
Spotlight on Diamonds by Avi & Co. Earrings
Diamond earrings are one of the most versatile accessories known to man (or woman, for that matter). When you wear real, natural diamonds in your ears, you are signifying to the rest of the world that you have excellent taste....
Countdown to Midnight: 5 Pieces Worth Bringing With You Into 2026
There might not be snow on the ground, but there is a sense of festive cheer in the air. Why? The countdown to the new year is upon us! As December 31 gives way to January 1, a whole new...
The Diamonds by Avi & Co. Holiday Party Jewelry Guide
The holiday season is full of glamorous events, from charity galas to Michelin-starred dinners. Whether you are serving up a tasty meal for family and friends or sipping on champagne in black-tie garb, the end of the year ushers in...
DJ Khaled's Birthday Presents to Nicole Tuck: Elite Diamonds by Avi & Co. Creations
If you have been perusing celebrity Instagram lately, then you have surely noticed DJ Khaled’s glitzy gifts for his wife’s 50th birthday. Nicole Tuck and DJ Khaled have been together for years and share two sons, Asahd and Aalam. This...
Holiday Shopping Dos and Don’ts for Luxury Watches and Jewelry
This holiday season, you have the opportunity to up the ante on the best gift of the year. Investing in a luxury watch or a piece of fine diamond jewelry for a deserving person in your life is the perfect...
Proposal Season Tips From Manhattan's Jewelry Experts
Did you know that about half of all couples get engaged during a three-month period each year? Proposal season, also called engagement season, is by far the most popular time to pop the question. Whether you are waiting for the...
The Sophisticated Beauty of Avi & Co.’s Sol Diamond Necklaces
Prized for centuries, yellow diamonds are the holy grail of precious stones. Though they are less common than white diamonds (which you may think of as translucent), they add an element of elegance and warmth to high jewelry creations that...
Gift Guide for Her: Luxury Watches and Jewelry Over $100,000
Looking for a truly showstopping gift this holiday season? It is time to lock down your gift ideas for the most important people on your list before you are left scrambling in the few days before Hanukkah or Christmas. When...
Ringing in the Holiday Season: 5 Diamonds by Avi & Co. Rings to Add to Your Wishlist
You probably know Avi & Co. as Manhattan’s premier destination for luxury watches from globally renowned brands like Richard Mille, Patek Philippe, Audemars Piguet, and Rolex. Over the years, we have expanded our business into cities across the United States,...
Discover Everyday Luxury With Diamonds by Avi & Co.
Do you feel like your everyday style needs a facelift? You do not have to revamp your entire closet to elevate your day-to-day look. A high-end accessory (or a few of them) can completely change your entire aesthetic. Today, we...
Gift Guide for Her: Luxury Watches and Jewelry Under $20,000
It feels like just a few months ago that you were shopping for the last holiday season, wrapping presents for Hanukkah or Christmas and crossing your fingers that the recipients would love what you chose. Suddenly, the holidays are upon...
Jewelry With an Edge: How Diamonds by Avi & Co. Is Reinventing Modern Style
You might know Avi & Co. best as Manhattan’s trusted luxury watch seller, helping A-list clients get their hands on the hottest timepieces on the market today. But did you know that we have also been working in the jewelry...
Layer Like a Pro: How to Style These Luxury Pieces From Diamonds by Avi & Co.
If you have been following current style trends in the world of diamond jewelry, then you have surely noticed that It Girls around the world are no longer wearing just one necklace. Layering your necklaces (and bracelets, too!) is all...
Popular Gemstones in Watches and Jewelry
Which gems are turning heads in the world of watches and jewelry? Today, we are going to take a look at some of the prestigious natural stones that are dominating horology in the 21st century. Can you guess which gems...
Luxe Watches That You Can Wear Like Jewelry
When most people think of watches, they first think of their time-telling abilities. Of course, this is what sets watches apart from any other type of accessory: They are equal parts functional and fashionable. These days, an uptick in aesthetics-first...
The diamond industry has been represented numerous times in pop culture, from Adam Sandler’s 2019 film Uncut Gems to the 2022 documentary Nothing Lasts Forever. But many people are wondering about the same question: What is the difference between lab-grown...
Mother’s Day Gift Guide: Luxury Watches and Jewelry for Mom
Mother’s Day, which falls annually on the second Sunday in May, is a chance to celebrate all of the hard work that our mothers have done and continue to do to raise us, love us, and support us at every...
Valentine's Day Gift Guide: Luxury Watches and Jewelry for That Special Someone
With the day of love right around the corner, it’s the perfect time to start shopping for that special someone in your life. Whether you are celebrating a budding new relationship or a lasting commitment that is tried and true,...
New Arrivals: Avi & Co. Jewelry Collection
You already know Avi & Co. as your trusted purveyor of luxury watches. Our three showrooms, located in New York City, Miami, and Aspen, offer the finest upscale timepieces on the secondary market – with brands like Rolex, Audemars Piguet,...
Leather Strap or Metal Bracelet: How Each Defines You
For better or for worse, what you wear – and accessorize with – says a lot about how you are as a person. Do you rock a lot of trendy clothes and patterns? Or do you opt for timeless, classic...
