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Dispatches from the floor at 47th, the vault in Miami, and the workshop in Aspen.

Spotted: Watches Worn by NFL Athletes

Spotted: Watches Worn by NFL Athletes

The NFL preseason has been underway for a few weeks, but the official season opener will play out on Wednesday, September 9 with the Seattle Seahawks hosting the New England Patriots. This matchup is a repeat of the 2026 Super...
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Bold, Colorful, and Summery: Shop Vibrant Watches at Avi & Co.

Bold, Colorful, and Summery: Shop Vibrant Watches at Avi & Co.

All too often, people associate luxury watches with subdued sophistication, quiet luxury, and understated elegance. But for those who are fully immersed in the horological sphere, it is no secret that colorful watches are rising in popularity. More and more,...
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From Athleisure to High-Performance: Sporty Watches at Avi & Co.

From Athleisure to High-Performance: Sporty Watches at Avi & Co.

One of the most common misconceptions about luxury watches is that they needed to be treated with a certain level of caution and preciousness. It is natural to want to protect your investments, and we are certainly not advocating for...
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Bold, Colorful, and Summery: Shop Vibrant Watches at Avi & Co.

Bold, Colorful, and Summery: Shop Vibrant Watches at Avi & Co.

All too often, people associate luxury watches with subdued sophistication, quiet luxury, and understated elegance. But for those who are fully immersed in the horological sphere, it is no secret that colorful watches are rising in popularity. More and more,...
Read more
From Athleisure to High-Performance: Sporty Watches at Avi & Co.

From Athleisure to High-Performance: Sporty Watches at Avi & Co.

One of the most common misconceptions about luxury watches is that they needed to be treated with a certain level of caution and preciousness. It is natural to want to protect your investments, and we are certainly not advocating for...
Read more
Luxury Watches Spotted at the 2026 Oscars

Luxury Watches Spotted at the 2026 Oscars

The 2026 Academy Awards ceremony dominated broadcast television last night with a stunning and emotional show hosted by Conan O’Brien himself. While the Oscars often receive flak for the lengthy showtime and frequent lulls, seeing the faces behind the world’s...
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Luxury Watches Spotted at the 2026 Grammys

Luxury Watches Spotted at the 2026 Grammys

The 2026 Grammys, hosted at the Crypto.com Arena in Los Angeles, are one of the year’s biggest nights in music. This past Sunday, artists from across the country traveled to California’s celebrity hotspot to enjoy incredible performances and cheer on...
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Affordable Luxury Watches to Kick Off Your Collection

Affordable Luxury Watches to Kick Off Your Collection

When you are first embarking on your watch collecting journey, you probably have a few holy grail timepieces in mind. Maybe you have spent years lusting after a limited edition Patek Philippe Nautilus, a one-of-a-kind Richard Mille, or a rare...
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Luxury Watches Spotted at the 2026 Golden Globes

Luxury Watches Spotted at the 2026 Golden Globes

The 83rd annual Golden Globes awards ceremony took place on January 11, 2026, at the Beverly Hilton. Each year, this exciting kickoff to awards season celebrates excellence in film and television. Plus, this year, we saw the first iteration of...
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New Year, New Icons: Watch Collector Staples for 2026

New Year, New Icons: Watch Collector Staples for 2026

The new year is upon us, and with it a sense of renewal and rejuvenation is in the air. You might have set some ambitious New Year’s resolutions, reflected on your accomplishments in 2025, and entered this next chapter with...
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Gift Guide for Him: Luxury Watches Under $20,000

Gift Guide for Him: Luxury Watches Under $20,000

It seems to be a fact of life that the most important men in your life are the hardest to shop for. Your dad seems content with an NFL mug, but you want to give him a gift that shows...
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Holiday Gift Guide for Him: $20,000 to $100,000

Holiday Gift Guide for Him: $20,000 to $100,000

It is official: November is here, and the countdown to Christmas, Hanukkah, and Kwanzaa begins now! That means that it is time to start shopping for those important people in your life. Whether you are looking for the perfect gift...
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