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Dispatches from the floor at 47th, the vault in Miami, and the workshop in Aspen.
— THE FEATURE
Autumn in Aspen: What to Do and What to Wear in Colorado's Mountain Paradise
Autumn in Aspen comes with a certain quiet, mystical appeal. Though it is technically the “off season” in this paradisiacal ski town, there is still plenty to do, see, eat, and drink. Unlike some other Colorado ski areas, Aspen never...
Splashy Summer Colors: Bright Luxury Watches by Avi & Co.
We have been living in the age of quiet luxury for too long. For years, understated elegance has dominated the runways. But now, trends are beginning to change. It is not too late to introduce color and vitality back into...
Iced-Out Diamond Watches From Top Luxury Brands
Luxury watches from the world’s top brands are already the cream of the crop, showcasing the very best in complications, design, and mechanical engineering. Now, take those elite specimens and add another impressive feature: naturally mined diamonds. All of a...
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Bold, Colorful, and Summery: Shop Vibrant Watches at Avi & Co.
All too often, people associate luxury watches with subdued sophistication, quiet luxury, and understated elegance. But for those who are fully immersed in the horological sphere, it is no secret that colorful watches are rising in popularity. More and more,...
September Birthstone: Sapphire and Blue Watches
There is a birthstone for every month of the year, but few are as precious as sapphires. Those born in the month of September are lucky enough to call these gorgeous gems their birthstone. Some months have a few different...
Ice, Ice Baby: A Guide to Avi & Co.’s Diamond-Pave Timepieces
Gemstones such as rubies, sapphires, and emeralds may be gaining popularity, but diamonds are forever. They are coveted for their beauty and timelessness. The unmatched sparkle that diamond-pave timepieces have when worn around a wrist is distinct. For anyone looking...
Shop Now: New Releases in Avi & Co. Watches
If you have been paying attention to the latest in the watch world, then you already know about Avi & Co.’s three lines of branded watches. But if you have not heard about our luxurious creations, we are excited to...
Bold Diamonds by Avi & Co. Jewelry Made to Turn Heads
For the past few years, dainty chains and understated earrings have been dominating the jewelry world. But in 2026, we are poised for change. Bold, statement styles are taking over once again, and Diamonds by Avi & Co. is ready...
The Luxury Men's Watches on Trend Right Now
Luxury watches, like all other accessories and fashion statements, are subject to a cycle of trends that can fluctuate year to year. Although watches tend to have lengthier trend cycles than some other items, shifting style sensibilities over the years...
Avi & Co.’s Frosted Collection: Not Just for Winter!
When you hear the word “frosted,” you probably imagine glittering snow and sparkling icicles. We do, too. Wintry beauty might have inspired the name for our signature Frosted Collection of luxury watches, but these exquisite pieces should not be reserved...
Channel Celebrity Style With a Touch of Frost: Re-Introducing Avi & Co.’s Frosted Collection
Whether you are shopping for yourself or for someone special, Avi & Co. is your destination for decadent, luxurious timepieces that elevate an entire wardrobe. From sleek, sporty chronographs to gem-set, sparkling marvels, we have elite watches for every palate....
Father’s Day Gift Guide: Luxury Watches
The third Sunday in June ushers in an exciting celebration: Father’s Day. This year, Father’s Day falls on June 21 in the United States, the United Kingdom, Canada, and a number of other countries. This holiday is the perfect opportunity...
Meet the Frosted Collection: Luxury Watches by Avi & Co.
Our iconic Frosted Collection is a renowned line within Avi & Co.’s limited edition series of watches. Featuring a unique “frosted” finish on both the case and integrated bracelet, this timepiece maintains the majestic diamond bezel and dial design featured...
Discover Statement Jewelry for Summer Wedding Season
For those in a certain stage of life, the summer months are often dominated by an influx of weddings. Whether you are attending a small destination wedding in an Italian villa, a 200-person extravaganza in a Manhattan ballroom, or an...
Shop the Hottest Summer Styles From Avi & Co.
The summer solstice in late June ushers in the official beginning of summer, but for many of us, the season starts well before that. Culturally, Memorial Day Weekend typically marks the start of sunny, hot weather and vacations galore. Graduation...
Build Your Wrist Stack With Luxury Watches and Fine Diamond Jewelry
Stacking jewelry on your wrist is a creative way to express your style as you layer your favorite pieces and produce new and unusual combinations. But bracelets are not the only tool you have to work with for exceptional stacks...
Sapphires: A Guide to 2026's Luxury Stone
Sapphires are among the world's most coveted gemstones and have captivated human imagination and desire for centuries. They are not only beautiful stones but also symbols of sincerity, wisdom, and spiritual enlightenment. While diamonds often steal the spotlight, sapphires offer...
Urban Chic Styles for Fifth Avenue Shoppers
Those of us who make our homes in urban centers around the globe have a certain dedication to city life. Take New York City, for instance, where Avi & Co. is headquartered. True New Yorkers love the rumble of the...
Say Hello to Avi & Co.’s Frosted Rainbow Collection
It is official: Your new favorite watch has arrived in our showrooms. We are thrilled to introduce the limited edition Avi & Co. Frosted Rainbow watches. Part of our Frosted Collection, these colorful additions showcase flawless diamonds and vibrant sapphires...
Celebrities Who Own Avi & Co. Watches
Since the early days of Avi & Co., we have prided ourselves on building a rich and diverse family of customers. From watch enthusiasts to international celebrities, our doors are open to anyone who is looking to expand their watch...
6 Red Carpet-Ready Watches for This Season's Black-Tie Events
Come winter, the temperatures drop and the festivities move indoors. As we celebrate the holidays and enjoy spending time with family, we also ring in the season of giving and philanthropy. This means that, more than ever, you are sure...
Get Your Golden Hour Glow With These Rose Gold Timepieces
You know that time of day when every photograph turns out amazing? The way the setting sun shimmers through the trees and bounces off the glass walls of urban buildings gives the whole world a magical quality. Everyone, and everything,...
Black Diamonds Watches for Avid Skiers
The most wonderful time of the year has officially arrived: Ski season! Throughout the country (and the globe, for that matter), snow is falling on the most desirable mountains and skiers are readying themselves to enjoy world-class powder. From the...
Bold Silhouettes for Archtober: 5 Favorite Design-Inspired Watches
Every October, architects and design enthusiasts in New York City celebrate the memorable style, innovative designs, and bold silhouettes that grace the skyline of The Big Apple. This event, which is now entering its 15th year, is known as Archtober....
Watches to Wear to Summer Events in the Hamptons
Peak season in the Hamptons is here, and this elite enclave is the perfect place for New Yorkers to escape the city heat and have some fun. From Southampton to Montauk, the Hamptons are home to ritzy summer getaways, upscale...
Preppy Watches to Wear to the Country Club
Summer is here, and that means that country club season is upon us. Whether you are a golf member or a social member at your local club, there is no question that it is time to dress to the nines....
COLLECTOR NOTE
Celebrate the Anniversary of Avi & Co.’s Miami Store Opening Anniversary With a Chic New Watch
It’s time to wish our Miami store a happy birthday! Blow out your candles and make a wish, Miami! On May 4, 2023, we cut the ribbon on our second location: the Avi & Co. Miami Design District boutique! In...
Different Types of Watch Bands: Your Go-To Guide
When it comes to the horological world, the band that secures your watch around your wrist is so much more than its simple fastening function. A watch bracelet combines aesthetics with functionality and can make a major impact in the...
Valentine's Day Gift Guide: Luxury Watches and Jewelry for That Special Someone
With the day of love right around the corner, it’s the perfect time to start shopping for that special someone in your life. Whether you are celebrating a budding new relationship or a lasting commitment that is tried and true,...
Billboard Latin Music Week: Avi & Co.’s Hot Miami Event
From October 14 to 18, Miami played host to one of the most important events in Latin Music: Billboard’s Latin Music Week. This year marked the 35th iteration of this culturally and sonically rich event, and the lineup featured big...
Pretty in Pink: Introducing the Hue Collection by Avi & Co.
Avi & Co.’s brand-new Hue Collection, launched in July 2024, has brought an exciting splash of color to the company’s limited-edition series of watches. With 945 pink sapphire crystals that are sure to catch the eye, this watch is unlike...
