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Dispatches from the floor at 47th, the vault in Miami, and the workshop in Aspen.
— THE FEATURE
Equestrian-Inspired Watches for the Melbourne Cup and Beyond
Since 1861, the nation of Australia has come to a halt every year on the first Tuesday in November. The reason? The Melbourne Cup, an annual Group 1 Thoroughbred race held at the Flemington Racecourse. Its cultural impact is so...
Our Favorite Skeleton Dials for Subtle Halloween Elegance
Dressing up for Halloween might feel like a youthful endeavor, but embracing the spirit of the season is not restricted to a certain age group. Each year on October 31, porch lights across the nation light up in anticipation for...
WatchTime NY: Highlights and Takeaways for Collectors
From October 16 to 18, Gotham Hall in Manhattan became the center of the horological world. How? WatchTime New York, of course. This annual occurrence has become a staple of the fall calendar for United States-based collectors and haute horlogerie...
31 STORIES · SHOWING 1-31
5 Watches to Wear to Formula 1 in Austin, Texas
The Formula 1 United States Grand Prix 2026 takes place in Austin, Texas, this year on the Circuit of The Americas (COTA) racetrack. The racing will be held over four days, with qualifying and practice rounds beginning on October 22...
Autumn in Aspen: What to Do and What to Wear in Colorado's Mountain Paradise
Autumn in Aspen comes with a certain quiet, mystical appeal. Though it is technically the “off season” in this paradisiacal ski town, there is still plenty to do, see, eat, and drink. Unlike some other Colorado ski areas, Aspen never...
Luxury Watches Inspired by Fashion Week Looks
As it does every autumn, New York City turns its attention to fashion. This year is no exception, with New York Fashion Week kicking off with Henry Zankov’s debut for Diane von Furstenberg on September 10. The festivities close on...
Tennis-Inspired Jewelry to Wear to the US Open
Our favorite time of the year in New York City is right around the corner. While some people might gravitate toward the buzzy excitement of the New York City Marathon in November or the snowflake-studded beauty of Manhattan at Christmastime,...
Live From Aspen Watch Week 2026: Event Recap
Watch Week Aspen just wrapped up its annual celebrations, and we are thrilled to report that it was perhaps the best Watch Week yet. Attendance was high and spirits were higher as watch enthusiasts flocked to Colorado’s hottest ski destination...
The Culture of Rolex at the US Open
This year’s US Open tournament is right around the corner, and one of its premier sponsors sets the tone for the whole event. This Grand Slam tennis tournament attracts elite competitors and A-list attendees from across the globe to witness...
All About Watch Week Aspen: What to Expect
Every August, the world’s top watch collectors convene in Aspen, Colorado for a week like no other. Watch Week Aspen is right around the corner, and we are excited to spotlight some of the hottest events happening in this Western...
Soccer-Inspired Watches for FIFA Fans
Spain and Argentina will face off at the FIFA World Cup final on Sunday, July 19. Crushing losses for England and France paved the way for this iconic matchup. Argentina enters the match as the defending champion, after taking home...
Celebrity Watch Sightings: Tribeca Film Festival 2026
From June 3 through June 14, Hollywood stars made their presence known in New York City for the Tribeca Film Festival. This glamorous event features screenings of feature films as well as numerous talks, panels, games, art, and other immersive...
Score Big With Sporty Watches at the FIFA World Cup
For those who love soccer, an exciting event is on the horizon. The 2026 FIFA World Cup is kicking off on June 11 and is hosted by the United States, Mexico, and Canada. This year marks the 23rd edition of...
Celebrity Watch Sightings: Cannes Film Festival 2026
Every May, celebrities and A-listers from across the globe travel to Cannes, France. This resort town on the French Riviera may be quiet and peaceful during the other eleven months of the year, but as spring flowers bloom, an international...
Tennis-Inspired Styles to Rock at Roland Garros
Roland Garros, also known as the French Open, is one of tennis’s four Grand Slam titles. Among the Australian Open, the US Open, and Wimbledon, Roland Garros is the only major competition that takes place on clay courts, making it...
Red Carpet Jewelry Looks From Diamonds by Avi & Co.
Statement jewelry on the red carpet does not hold back. Celebrities, A-listers and VIPs alike adorn themselves in precious gems from head to toe. And of course, red carpet jewelry is not limited to women. Major household names like Colman...
Luxury Watches Spotted at the 2026 Met Gala
On May 4, all eyes were on the Metropolitan Museum of Art in New York City, where the annual Met Gala takes place. This exclusive, invite-only event is presided over by Vogue’s longtime editor-in-chief, Anna Wintour. The highlight, of course,...
Channel Miami Open Aesthetics With Tennis Bracelets and Luxe Watches
The Miami Open is happening in a matter of weeks at the Hard Rock Stadium in Miami Gardens, Florida. Whether or not you are attending the event, this important tennis tournament is sure to be a hotbed of style and...
If you are a watch collector or horological enthusiast, you might be wondering about the often exclusive and sometimes secretive events that take place in the watch world throughout the year. Some of these events require press credentials to gain...
The Super Bowl of Luxury Watches: What Watches Are Football Players Wearing?
Super Bowl LX, which will be held in Santa Clara, is just a few days away. Although the Super Bowl will take place at Levi’s Stadium, where the San Francisco 49ers normally play, the two teams competing for the title...
Luxury Watches Spotted at the 2026 Grammys
The 2026 Grammys, hosted at the Crypto.com Arena in Los Angeles, are one of the year’s biggest nights in music. This past Sunday, artists from across the country traveled to California’s celebrity hotspot to enjoy incredible performances and cheer on...
Trends Spotted at This Year's Art Basel Miami Event
Every December, Miami Beach has the pleasure and privilege of hosting America’s largest contemporary art fair. We are talking about Art Basel Miami, of course! The Art Basel event is held annually at the Miami Beach Convention Center, and it...
We The Best Golf Classic Recap: Milestone Birthdays and Luxury Watches
For a handful of elite South Floridians, DJ Khaled’s annual We The Best Foundation golf tournament is a staple of the social calendar. But this time around, the event is extra special, as it commemorates the milestone 50th birthdays of...
Event Recap: Explore The Real Deal Miami Forum x Avi & Co.
On November 5 and 6, Miami’s biggest names in real estate converged on the Mana Wynwood. Why? The Real Deal’s 2025 Miami Forum, of course. With a selection of highly anticipated speakers, lunch and learn sessions, and a luxe expo...
Set within the vibrant Colorado mountain town known for its adventurous spirit and ritzy glamour, Watch Week Aspen is a must-see event for any horological aficionados. The event was designed to promote camaraderie and collaboration between Aspen’s robust population of...
Event Recap: Avi & Co. in Haute Living Magazine With Camille Fishel
On a gorgeous summer evening on July 16, Haute Living magazine hosted an intimate soiree honoring Camille Fishel, the cover star of the magazine’s 2025 Hamptons Issue. The event oozed Hamptons-chic in every way, from its location in the lush...
Event Recap: Avi & Co. Aspen Sip & Shop
On Tuesday night, anyone lucky enough to grab an invite found themselves at Avi & Co.’s Aspen boutique for an afternoon of fashion and fundraising. Attendees enjoyed refreshments in style while exploring Avi & Co.'s elite collection of fine diamond...
Billboard Latin Music Week: Avi & Co.’s Hot Miami Event
From October 14 to 18, Miami played host to one of the most important events in Latin Music: Billboard’s Latin Music Week. This year marked the 35th iteration of this culturally and sonically rich event, and the lineup featured big...
Aspen Summer Events 2024… And the Watches to Wear to Them
Perched among the majestic Rocky Mountains, Aspen is like no other place on earth. With the perfect combination of spectacular natural vistas and enriching arts and cultural events, this Colorado paradise attracts the best of the best when it comes...
Avi & Co. is Coming to Aspen, Colorado – Where the Diamonds Shine Brighter
Aspen, Colorado, known for its illustrious winter sports, breathtaking scenery, and high-end boutiques, is the ideal location for Avi & Co. to launch an exclusive boutique. On September 14th, Avi Hiaeve, founder and CEO, officially closed the deal on Avi...
The King of Bling Avi & Co.’s Miami Grand Opening
Avi & Co. cut the ribbon in front of their second paradise-infused boutique on May 4th, 2023. A family-owned, highly trusted luxury watch retailer, Avi & Co. sells hard-to-find timepieces such as Richard Mille, Patek Philippe, Audemars Piguet, and Rolex....
