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Dispatches from the floor at 47th, the vault in Miami, and the workshop in Aspen.
— THE FEATURE
Watches that World Leaders Love: The Rolex Presidential and More
When it comes to luxury watches, it is not difficult to find options that convey a sense of prestige, power, and renown. In fact, many timepieces created by the “big four” watch brands carry those attributes in spades. They are...
Luxury Watches Made for a Night Out on the Town
Luxury timepieces give any look a touch of something special. But sometimes, you are searching for a step above the everyday, a truly elite watch to elevate your ensemble entirely to the next level. In those situations, you need more...
Our Favorite Skeleton Dials for Subtle Halloween Elegance
Dressing up for Halloween might feel like a youthful endeavor, but embracing the spirit of the season is not restricted to a certain age group. Each year on October 31, porch lights across the nation light up in anticipation for...
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Star-Studded Glamour: Luxury Watches Spotted at the 2026 Emmy Awards
The 2026 Emmy Awards unfolded with much fanfare as gold statuettes were passed out to the best of the best in various television categories. Often dubbed the “Oscars of TV,” the Emmys celebrates artistic and technical achievements in television. This...
Spotted: Watches Worn by NFL Athletes
The NFL preseason has been underway for a few weeks, but the official season opener will play out on Wednesday, September 9 with the Seattle Seahawks hosting the New England Patriots. This matchup is a repeat of the 2026 Super...
5 Watches Perfect for a Summer in Aspen
Many of us think of Colorado’s premier luxury ski oasis as a wintertime destination. However, Aspen is full of upscale events and exciting adventures in the summer months as well. When you travel to Aspen during the summer, you do...
Exude Power and Prominence With Sophisticated Timepieces at Avi & Co.
Sophisticated timepieces convey a clear message without saying a single word. Strength. Power. Presence. These are just a few of the ideals that come to mind when we think of luxury watches. You never need to speak them aloud: The...
Luxury Watches Spotted at the 2026 Met Gala
On May 4, all eyes were on the Metropolitan Museum of Art in New York City, where the annual Met Gala takes place. This exclusive, invite-only event is presided over by Vogue’s longtime editor-in-chief, Anna Wintour. The highlight, of course,...
Industry Insights: Highlights From Watches & Wonders 2026
Every year, the week of Watches and Wonders offers up some of the most exciting days in the horological calendar. Brands from across the globe convene in Geneva, Switzerland, arguably the watchmaking capital of the world. Watches and Wonders is...
Avi & Co.’s Mother’s Day Gift Guide: Luxury Watches She Will Cherish
Mother’s Day, which takes place each year on the second Sunday in May, is an opportunity to celebrate the amazing women in our lives. From the mothers who raised us to the grandmothers who came to every school play to...
Soft Romance: Watches and Jewelry for Bridal Season
The buds of early spring are giving way to vibrant blooms and lush gardens, and the bridal season is here. Peak wedding season in the United States generally runs from May through October; May and June weddings abound for those...
Uncovering the Favorite Timepieces of Top Female Watch Collectors
The world of luxury watches might sometimes feel like a boys’ club, complete with smoke-filled cigar lounges and clinking glasses at whiskey bars. But there is a place in haute horlogerie for women as well, and here at Avi &...
Luxury Watches Spotted at the 2026 Oscars
The 2026 Academy Awards ceremony dominated broadcast television last night with a stunning and emotional show hosted by Conan O’Brien himself. While the Oscars often receive flak for the lengthy showtime and frequent lulls, seeing the faces behind the world’s...
Watch Trends From Global Fashion Weeks
Though cold temperatures and dreary weather have been making winter feel interminable, the world of fashion is looking forward, already planning ahead for spring and summer. Over the next few weeks, we will see an onslaught of global fashion weeks....
5 Women's Watches Perfect for Galentine's Day Gifting
This year, it is time to gather the girls for a Galentine’s Day event like no other. The women in our lives are our role models, our shoulders to cry on, and our support systems when challenges inevitably arise. In...
Should I Invest in a Cartier Watch?
If you are considering investing in a new luxury watch, it is crucial to consider not only the brand itself, but also their purpose, values, and lasting resale potential. Cartier watches, which have a French bent but hail from Switzerland,...
An Inside Look at Bad Bunny's Luxury Watch Collection
Widely considered one of the best rappers of all time, Bad Bunny is credited with bringing Latin American music and Spanish language songs more into the mainstream. Ahead of his scheduled performance at Super Bowl LX on Sunday, February 8,...
The Super Bowl of Luxury Watches: What Watches Are Football Players Wearing?
Super Bowl LX, which will be held in Santa Clara, is just a few days away. Although the Super Bowl will take place at Levi’s Stadium, where the San Francisco 49ers normally play, the two teams competing for the title...
Avi & Co.’s Valentine's Day Gift Guide: Part II
With Valentine’s Day a couple of weeks away, now is the time to find the perfect gift for the one who has captured your heart. Whether you are shopping for him or her, we have put together the ultimate gift...
Editor's Pick: Our Favorite Women's Watches
Did you know that the first wristwatches were actually made for women? While there is debate about the origins of the singular first wristwatch, one thing is for sure: It was made for a woman. Although large wristwatches have come...
Affordable Luxury Watches to Kick Off Your Collection
When you are first embarking on your watch collecting journey, you probably have a few holy grail timepieces in mind. Maybe you have spent years lusting after a limited edition Patek Philippe Nautilus, a one-of-a-kind Richard Mille, or a rare...
The miniature watch trend was dominant in 2025, and it looks like it is not going anywhere for 2026 either. The movement toward smaller watches made an impact in both men’s and women’s fashion, with trendsetters like A$AP Rocky, Timothee...
Everything You Need to Know About Cartier Watches
Savvy watch collectors might argue that Cartier watches are the accessory of the year. The brand offers timeless and iconic designs that have made waves across the globe. Not only are these watches the accessory of choice for much of...
The Best Luxury Watches to Scoop Up This Black Friday
On the day after Thanksgiving, you might be sleeping off a turkey-induced coma and helping yourself to some delicious leftovers. But if you are not taking advantage of the most important day for shopping all year, you might miss out...
Gift Guide for Her: Luxury Watches and Jewelry Under $20,000
It feels like just a few months ago that you were shopping for the last holiday season, wrapping presents for Hanukkah or Christmas and crossing your fingers that the recipients would love what you chose. Suddenly, the holidays are upon...
Holiday Gift Guide for Her: $20,000 to $100,000
The holiday season is right around the corner, and if you want to impress her with a truly memorable gift this year, the time to shop is now! Whether you are shopping for your mother, grandmother, aunt, or that someone...
Celebrate Fall Textures With Classic Leather Watch Straps
Fall is in full swing, and a short walk through Manhattan will confirm it: You will see autumnal styles on every street corner, from cable knit sweaters to leather trench coats and everything in between. This year’s hottest seasonal trends,...
The Top 5 Watches We Have Spotted NBA Players Wearing
If you have had your eyes trained on the NBA Draft over the summer, this year’s All-Star game, or even the previous season’s finals, then you have almost certainly spotted luxury watches strapped around the wrists of your favorite basketball...
Luxury Watches Spotted at the 2025 US Open
Every year, A-listers and star athletes around the world flock to New York City for the final Grand Slam tennis tournament of the season. At Flushing Meadows, located in the borough of Queens, you will find unparalleled passion for tennis,...
Seen on the Red Carpet: Our Favorite Celeb Watches of 2025
We catch sight of amazing luxury watches on the streets of Manhattan every so often, but the true hotspots for incredible watch sightings are red carpet events like the Met Gala, Grammys, Oscars, and more. You will also see some...
Preppy Watches to Wear to the Country Club
Summer is here, and that means that country club season is upon us. Whether you are a golf member or a social member at your local club, there is no question that it is time to dress to the nines....
Watches That Make Perfect Parents’ Day Gifts
You have already heard of Mother’s Day and Father’s Day, but did you know there is also a day dedicated to celebrating all parents? Parents’ Day happens at different times around the globe. The tradition appears to have originated in...
The Mini Watch Trend: Smaller Is Better
Way back when in the 2000s, the ideal watch was about the size of an Oreo cookie. America’s favorite black-and-white dessert measures 44 mm in diameter, making it roughly the size of a hefty Rolex Yacht-Master or Sea-Dweller. At that...
Attainable Luxury: Watches Under $10K
When you think of luxury watches, you’re probably imagining the likes of a Swiss Patek Philippe masterpiece, a sporty Richard Mille creation, or a sturdy Audemars Piguet timekeeper. These hallmarks of the watch world often sell for jaw-dropping prices, frequently...
June Birthstone: Mother of Pearl Watches
Here at Avi & Co., we often joke that those of us born in April have the best birthstone. After all, how can you beat a diamond? But ultimately, every month of the year has a special birthstone with a...
Best Luxury Watches From the 2025 Met Gala
The Met Gala, hosted annually on the first Monday in May by Vogue’s Anna Wintour, has rightfully been dubbed the biggest night in fashion. The exclusive, invite-only event draws in the rich and famous from around the globe. These A-listers...
Art Deco Watches That Celebrate Timeless Style
Did you know that World Art Deco Day is celebrated each year on April 28? If you love this iconic style, this global day of recognition is the perfect excuse to break out your Art Deco inspired clothing, accessories, and...
Watches and Wonders 2025 Recap: The Bold, the Bright, and the Beautiful
Every year in early April, we are treated to the premiere event in the horological world: Watches and Wonders, of course! This showcase traditionally takes place in Geneva, Switzerland – which should come as no surprise, given that Swiss-made timepieces...
New York City is home to numerous cultural attractions and events – and whether you are a tourist or a local, dressing the part is a big piece of this global city’s atmosphere. Take a walk down any avenue, and...
Luxury Watches Featured in TV Shows
Do television shows really have the budget for luxury timepieces? The answer seems to be a resounding yes. Many of television’s favorite heroes and villains have made their marks with luxury watches that help define their character in the minds...
Travel Through Europe With Watches
Are you planning a year of jet-setting and travel? If so, you know the value of dressing the part! As you embark on your next European adventure, you can’t forget the most important items on your packing list: Your luxury...
The Cartier Crash: A Mythic Backstory With Modern Appeal
One of the most striking and unusual watches on the market today, the Cartier Crash has skyrocketed in popularity in recent years. In fact, it’s safe to say that the Crash is the watch of the moment. Worn by pop...
Watches Worn by England's Royal Family
While some would argue that the English monarchy is more of a symbol than a governing body these days, there is no doubt that Britain’s royal family remains a much-discussed topic in our modern zeitgeist. From Prince Harry and Meghan...
Avi & Co.’s Holiday Gift Guide: 12 Luxury Watches Between $14,000 and $25,000
There are many reasons why luxury watches make a great holiday gift. An elegant timepiece is an expression of endless love. The meticulous design, precision engineering, and fine materials that go into producing a watch reflect a commitment to quality,...
Luxury Timepieces Perfect for a Miami Design District Tan Line
Best known for its immaculate beaches, bustling nightlife, and art deco architecture, Miami is also the epitome of an exclusive lifestyle. Florida’s most seductive city has a style all its own. With the constant heat of Florida, everyone tends to...
Cartier Watches, Elegant Timepieces from the Renowed Jewelry Designer
Cartier is a name that resonates with luxury and nearly unobtainable elegance, and Cartier watches are a natural extension of that. While its roots lay in the world of fine jewelry, its mastery extends beyond sparkling gems, crafting an equally...
