At only 24 years of age Hans Wilsdorf set out to create a watch company of style and distinction, that company became the legendary Rolex watch manufacturing company. The name Rolex was selected by Hans Wilsdorf because it was short and easy to read in any language, this simplicity has made the Rolex the most recognizable brand name in the world. The Rolex watch quickly became known as one of the most precise watch movements and was awarded several accolades for its precision.