{"title":"Rolex Pepsi","description":"\u003cp\u003eFrom the moment you see that bold red-and-blue bezel on the Rolex Pepsi, you know youâ€™re looking at something special. Known officially as the Rolex GMTâ€‘Master II Pepsi, this timepiece is built for globetrotters, collectors, and anyone who values precision with personality. Originally designed for pilots navigating across time zones, this masterpiece has evolved into a modern classic. Its dual-time-zone functionality and 24-hour rotating bezel make it as practical as stylish. If you're catching a red-eye or closing deals in another country, this watch keeps you grounded wherever you are.\u003c\/p\u003e","products":[{"product_id":"rolex-gmt-master-ii-126710blro-pepsi-black-dial-126710blro-012","title":"126710BLRO, \"Pepsi\", Stainless Steel, Black Dial, Oyster Bracelet, 40 mm","description":"The Rolex GMT-Master II 126710BLRO, affectionately dubbed the \"Pepsi,\" is a bold tribute to Rolex’s pioneering spirit in the world of aviation and global travel. Featuring a 40mm stainless steel case and the iconic red and blue Cerachrom bezel, this watch offers both nostalgic charm and cutting-edge durability. The black dial provides a sleek contrast to the bezel, with luminous hour markers and a dedicated 24-hour hand enabling effortless tracking of two time zones simultaneously. Housed on Rolex’s renowned Oyster bracelet, the watch ensures a secure, comfortable fit ideal for daily wear or international adventures. Powered by the in-house Caliber 3285 movement, it delivers precision, anti-magnetic performance, and a 70-hour power reserve. The GMT-Master II “Pepsi” stands as a timeless symbol of sophistication and utility—an essential companion for the modern traveler.","brand":"Rolex","offers":[{"title":"Default Title","offer_id":55835838284067,"sku":"126710BLRO-012","price":32500.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0988\/3484\/1891\/files\/72472176-8039-4f86-a1f0-0ea911d82d8b_24kmbr_24rolex-gmt-master-ii-126710BLRO-005-1.jpg?v=1792682326"},{"product_id":"rolex-gmt-master-1675-black-index-dial-1675-001","title":"1675, \"Pepsi\", Stainless Steel, Black Index Dial, Oyster Bracelet, 40 mm","description":"The Rolex GMT-Master 1675 “Pepsi” is a legendary vintage timepiece that represents the golden era of Rolex aviation and travel watches, expertly crafted from stainless steel. Measuring 40mm, this iconic model features a classic black index dial with luminous hour markers and hands, offering timeless style and excellent legibility. Its signature red and blue bezel insert, famously known as the “Pepsi” bezel, adds vibrant character and instantly recognizable appeal, making it one of the most collectible Rolex designs ever produced. Originally developed for pilots and world travelers, the GMT-Master allows effortless tracking of multiple time zones, combining practical functionality with enduring elegance. Paired with the durable Oyster bracelet, the watch delivers a sporty yet refined presence that remains relevant decades after its introduction. Powered by Rolex’s reliable automatic movement, the GMT-Master 1675 is celebrated for its durability, heritage, and unmatched vintage charm. Blending history, performance, and iconic design, the 1675 “Pepsi” stands as a true cornerstone of Rolex collecting.","brand":"Rolex","offers":[{"title":"Default Title","offer_id":55836015264035,"sku":"1675-001","price":35000.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0988\/3484\/1891\/files\/4f5d8073-b619-43b8-b755-cbdca9c16f87_24kmbr_24rolex-gmt-master-1675-001-1.jpg?v=1792683838"},{"product_id":"rolex-gmt-master-1675-black-index-dial-1675-002","title":"1675, \"Pepsi\", Vintage, Stainless Steel, Black Index Dial, Jubilee Bracelet, 40 mm","description":"The Rolex GMT-Master 1675 “Pepsi” is one of the most iconic vintage sports watches ever produced, celebrated for its rich aviation heritage, timeless design, and enduring collectability. Crafted in stainless steel and measuring 40 mm, this legendary timepiece features a black dial with luminous index hour markers that provide exceptional legibility and reinforce its classic tool-watch character. Its signature red and blue aluminum bezel, which earned the model its famous “Pepsi” nickname, allows the wearer to track a second time zone and has become one of the most recognizable designs in watchmaking history. Paired with a Jubilee bracelet, the watch balances sporty functionality with refined vintage charm, making it equally suited for everyday wear and serious collecting. Produced for several decades and worn by travelers, pilots, and enthusiasts around the world, the reference 1675 helped establish the GMT-Master as one of Rolex’s most important professional watch collections. Powered by a reliable automatic movement, the watch embodies the durability, precision, and practicality that have defined Rolex for generations. With its historic significance, unmistakable aesthetic, and enduring appeal, the GMT-Master 1675 “Pepsi” remains one of the most sought-after vintage Rolex references ever created.","brand":"Rolex","offers":[{"title":"Default Title","offer_id":55836015329571,"sku":"1675-002","price":25000.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0988\/3484\/1891\/files\/46241baa-9125-4e46-b1bb-0d72df2a9b67_24kmbr_24rolex-gmt-master-1675-002-1.jpg?v=1792683874"},{"product_id":"rolex-gmt-master-ii-126710blro-black-index-dial-126710blro-019","title":"126710BLRO, \"Pepsi\", Stainless Steel, Black Index Dial, Jubilee Bracelet, 40 mm","description":"The Rolex GMT-Master II 126710BLRO Pepsi is one of the most iconic modern travel watches, celebrated for its instantly recognizable colorway and legendary functionality. Crafted entirely from stainless steel and measuring 40 mm, this sought after model features a classic black dial with luminous index markers that ensure excellent legibility across multiple time zones. The signature red and blue Cerachrom bezel, known as the Pepsi bezel, delivers a bold yet timeless aesthetic while providing exceptional scratch resistance and long lasting color stability. The bi color bezel clearly distinguishes day and night hours, reinforcing the watch’s practical dual time capability. Paired with the elegant Jubilee bracelet, the GMT-Master II offers exceptional comfort, flexibility, and a refined wrist profile suited for both travel and everyday wear. Powered by the advanced Rolex Caliber 3285, the watch delivers outstanding accuracy, improved efficiency, and a long power reserve. With its iconic design, robust construction, and enduring appeal, the GMT-Master II 126710BLRO stands as a cornerstone of the Rolex sports watch collection.","brand":"Rolex","offers":[{"title":"Default Title","offer_id":55836309750051,"sku":"126710BLRO-019","price":28500.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0988\/3484\/1891\/files\/765e7384-95fd-466f-b86b-50907aead331_24kmbr_24rolex-gmt-master-ii-126710BLRO-020-1.jpg?v=1792685577"},{"product_id":"rolex-gmt-master-ii-126710blro-black-index-dial-126710blro-020","title":"126710BLRO, \"Pepsi\", Stainless Steel, Black Index Dial, Jubilee Bracelet, 40 mm","description":"The Rolex GMT-Master II 126710BLRO Pepsi is one of the most iconic modern travel watches, celebrated for its instantly recognizable colorway and legendary functionality. Crafted entirely from stainless steel and measuring 40 mm, this sought after model features a classic black dial with luminous index markers that ensure excellent legibility across multiple time zones. The signature red and blue Cerachrom bezel, known as the Pepsi bezel, delivers a bold yet timeless aesthetic while providing exceptional scratch resistance and long lasting color stability. The bi color bezel clearly distinguishes day and night hours, reinforcing the watch’s practical dual time capability. Paired with the elegant Jubilee bracelet, the GMT-Master II offers exceptional comfort, flexibility, and a refined wrist profile suited for both travel and everyday wear. Powered by the advanced Rolex Caliber 3285, the watch delivers outstanding accuracy, improved efficiency, and a long power reserve. With its iconic design, robust construction, and enduring appeal, the GMT-Master II 126710BLRO stands as a cornerstone of the Rolex sports watch collection.","brand":"Rolex","offers":[{"title":"Default Title","offer_id":55836382462243,"sku":"126710BLRO-020","price":27600.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0988\/3484\/1891\/files\/758a18db-ac05-4a23-97d1-79ca90ac70c0_24kmbr_24rolex-gmt-master-ii-126710BLRO-020-1.jpg?v=1792689211"},{"product_id":"rolex-gmt-master-ii-16710-black-index-dial-16710-001","title":"16710, \"Pepsi\", Stainless Steel, Black Dial, 40 mm","description":"The Rolex GMT-Master II 16710 \"Pepsi\" is one of the most iconic travel watches ever produced, celebrated for its timeless design, exceptional functionality, and enduring appeal among collectors. Crafted in Oystersteel and measuring 40 mm, this legendary timepiece features a classic black dial accented by luminous index hour markers and Mercedes-style hands, delivering outstanding legibility in any environment. Its defining feature is the instantly recognizable red and blue \"Pepsi\" bidirectional 24-hour bezel, originally designed to distinguish day and night while tracking a second time zone. Paired with the robust Oyster bracelet, the watch offers exceptional comfort, durability, and everyday versatility. Powered by the in-house automatic Caliber 3185 or later Caliber 3186, depending on production year, the GMT-Master II delivers outstanding precision, reliability, and independently adjustable local time functionality, making it an ideal companion for international travel. Produced during a pivotal era in Rolex history, the 16710 bridges vintage charm with modern practicality and remains highly sought after for its slimmer case proportions, aluminum bezel insert, and enduring collectability. With its legendary \"Pepsi\" bezel, proven performance, and unmistakable Rolex heritage, the GMT-Master II 16710 stands as one of the most beloved sports watches in the history of horology.","brand":"Rolex","offers":[{"title":"Default Title","offer_id":55836455895331,"sku":"16710-001","price":16500.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0988\/3484\/1891\/files\/f1bece0d-b6f3-4b66-a82e-f09ec4fed1c8_24kmbr_24rolex-gmt-master-ii-16710-001-1.jpg?v=1792777657"},{"product_id":"rolex-gmt-master-16750-black-index-dial-16750-001","title":"16750, \"Pepsi\", Stainless Steel, Black Dial, Jubilee Bracelet, 40 mm","description":"\u003cp\u003eThe Rolex 16750 stands out as one of the most significant GMT references in the brand's history. Equipped with the 3075 movement, it marked a substantial improvement over its predecessor, the 1675. Notably, the 16750 introduced the quick-set date feature, a first in GMT-Master models, enhancing convenience for users.\u003c\/p\u003e\u003cp\u003eEsteemed by collectors for its suitability for everyday wear, the 16750 boasts enhanced water resistance of 100 meters, double that of the 1675. With the addition of a quick-set date and hacking seconds, it offers a modern touch and effortless usability. Produced from 1980 to around '89, the earlier models before 1986 featured matte black dials with painted tritium indices, later replaced by glossy dials with applied white gold tritium-filled indices.\u003c\/p\u003e\u003cp\u003eThis specific timepiece hails from 1984 but sports the newer glossy dial introduced in '86, a replacement done by Rolex during routine servicing. The dial exhibits minor hairline scratches, contributing to a sought-after \"spider dial\" appearance, which has gained considerable popularity. While the bezel retains its originality with some light scratches, it maintains vibrant colors indicative of its age. Overall, this example remains in good condition, making it an ideal choice for those seeking a vintage watch for daily wear.\u003c\/p\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":55836461465891,"sku":"16750-001","price":16500.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0988\/3484\/1891\/files\/c2a37cac-8ca1-4831-8a37-dab7cc2fd8da_24kmbr_24rolex-gmt-master-16750-001-1.jpg?v=1792777875"},{"product_id":"rolex-gmt-master-ii-126710blro-pepsi-black-dial-126710blro-017","title":"126710BLRO, \"Pepsi\", Stainless Steel, Black Dial, Jubilee Bracelet, 40 mm","description":"The Rolex GMT-Master II 126710BLRO Pepsi is one of the most iconic modern travel watches, celebrated for its instantly recognizable colorway and legendary functionality. Crafted entirely from stainless steel and measuring 40 mm, this sought after model features a classic black dial with luminous index markers that ensure excellent legibility across multiple time zones. The signature red and blue Cerachrom bezel, known as the Pepsi bezel, delivers a bold yet timeless aesthetic while providing exceptional scratch resistance and long lasting color stability. The bi color bezel clearly distinguishes day and night hours, reinforcing the watch’s practical dual time capability. Paired with the elegant Jubilee bracelet, the GMT-Master II offers exceptional comfort, flexibility, and a refined wrist profile suited for both travel and everyday wear. Powered by the advanced Rolex Caliber 3285, the watch delivers outstanding accuracy, improved efficiency, and a long power reserve. With its iconic design, robust construction, and enduring appeal, the GMT-Master II 126710BLRO stands as a cornerstone of the Rolex sports watch collection.","brand":"Rolex","offers":[{"title":"Default Title","offer_id":55836498886947,"sku":"126710BLRO-017","price":34000.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0988\/3484\/1891\/files\/9a3e9517-d70d-4902-9d09-0a5df96163f6_24kmbr_24rolex-gmt-master-ii-126710BLNR-038-1.jpg?v=1792693723"},{"product_id":"rolex-gmt-master-ii-126710blro-pepsi-black-dial-126710blro-018","title":"126710BLRO, \"Pepsi\", Stainless Steel, Black Index Dial, Jubillie Bracelet, 40 mm","description":"The Rolex GMT-Master II 126710BLRO Pepsi is one of the most iconic modern travel watches, celebrated for its instantly recognizable colorway and legendary functionality. Crafted entirely from stainless steel and measuring 40 mm, this sought after model features a classic black dial with luminous index markers that ensure excellent legibility across multiple time zones. The signature red and blue Cerachrom bezel, known as the Pepsi bezel, delivers a bold yet timeless aesthetic while providing exceptional scratch resistance and long lasting color stability. The bi color bezel clearly distinguishes day and night hours, reinforcing the watch’s practical dual time capability. Paired with the elegant Jubilee bracelet, the GMT-Master II offers exceptional comfort, flexibility, and a refined wrist profile suited for both travel and everyday wear. Powered by the advanced Rolex Caliber 3285, the watch delivers outstanding accuracy, improved efficiency, and a long power reserve. With its iconic design, robust construction, and enduring appeal, the GMT-Master II 126710BLRO stands as a cornerstone of the Rolex sports watch collection.","brand":"Rolex","offers":[{"title":"Default Title","offer_id":55836730130723,"sku":"126710BLRO-018","price":32000.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0988\/3484\/1891\/files\/460173d9-c97a-40ed-aa7b-5688077d288b_24kmbr_24rolex-gmt-master-ii-126710BLRO-020-1.jpg?v=1792697297"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0988\/3484\/1891\/collections\/shopyfy_brand_rolex_web_banner_2026_1_c6279058-b5cb-4997-8598-d23a1728dc14.jpg?v=1793378680","url":"https:\/\/www.aviandco.com\/collections\/rolex-gmt-master-ii-pepsi.oembed","provider":"Avi \u0026 Co.","version":"1.0","type":"link"}